I was just told about this ad campaign and I couldn’t more than agree. Because #FirstWorldProblems are not real problems when understood in a global context,
DDB New York has created an ad for the Haitian charity “Water Is Life” that humiliates whiners on Twitter who use the “#Firstworldproblems” hashtag to complain about life’s trivial challenges.
In the video (below), ordinary Haitians — standing amid shanty huts, broken school buses and wrecked buildings — read the inane tweets of self-entitled idiots who complain about phone cords that won’t reach their beds, and leather car seats that aren’t heated.
Read more: http://www.businessinsider.com/ddbs-firstworldproblems-haiti-water-ad-2012-10#ixzz28ekdWDU2