Poor Haitians Reading #FirstWorldProblems Tweets Might Be The Best Ad Of The Year

I was just told about this ad campaign and I couldn’t more than agree.  Because #FirstWorldProblems are not real problems when understood in a global context,

DDB New York has created an ad for the Haitian charity “Water Is Life” that humiliates whiners on Twitter who use the “#Firstworldproblems” hashtag to complain about life’s trivial challenges.

In the video (below), ordinary Haitians — standing amid shanty huts, broken school buses and wrecked buildings — read the inane tweets of self-entitled idiots who complain about phone cords that won’t reach their beds, and leather car seats that aren’t heated.